You don’t just need more patients.

You need the right ones.

At Optofy, we help private practices attract the patients you actually want to serve, so your practice can thrive—not just survive.

Marketing That Moves Your Practice Forward.

We don’t believe in one-size-fits-all strategies — especially in eye care. You deserve marketing that reflects your expertise, highlights what makes your practice different, and brings in the patients you actually want to serve.

Here’s how we make that happen:

AI-Powered SEO

At Optofy, we leverage AI-driven SEO strategies to help optometry private practices rank higher in search results, attract more of the right patients, and dominate their local market. Our advanced, data-driven approach ensures your practice is always ahead of the competition.

Meta Ads (Facebook & Instagram)

Turn social media into a patient-generating machine with AI-powered Meta Ads. Optofy’s strategic full-funnel advertising approach ensures your practice reaches the right people at every stage of their journey—from brand awareness to appointment booking.

Google Ads Management

Get more patients fast with high-converting Google Ads. At Optofy, we create and manage AI-powered, data-driven ad campaigns that put your practice at the top of Google search results when patients are actively looking for eye care.

    • AI-Optimized Website Performance – We enhance your website’s structure, speed, and technical SEO using AI-powered insights for maximum visibility and user engagement.

    • Smart Keyword Targeting – Our AI tools analyze search trends in real time to identify the most valuable keywords, ensuring your practice ranks for the searches that matter.

    • Automated Content Strategy – We create weekly, AI-enhanced SEO content (blogs, FAQs, and educational articles) that establish your practice as THE local authority in optometry.

    • AI-Powered Local SEO & Google Business Optimization – We optimize your online presence to ensure your practice appears in Google Maps, “near me” searches, and top local results.

    • Top of the Funnel (Awareness & Engagement) – We create eye-catching, educational content that introduces your practice to potential patients, increasing brand awareness and social engagement.

    • Middle of the Funnel (Trust & Website Traffic) – Using AI-powered retargeting, we keep your practice top of mind by re-engaging users who have interacted with your ads or website, driving them to learn more.

    • Bottom of the Funnel (Appointment Bookings) – Our high-converting ads are designed to attract the right patients, leading them directly to your booking page to schedule an exam.

    We’ll do this with—

    • AI-Enhanced Audience Targeting – We use advanced data analysis to ensure your ads reach people most likely to need eye care services.

    • Engaging, Custom Ad Creatives – Professionally designed ads that stop the scroll and drive action.

    • Continuous Optimization & Smart Budgeting – Our AI-powered system monitors performance in real time, adjusting strategy to maximize ROI and lower ad costs.

    • Precision Targeting – Our AI tools analyze search behavior to ensure your ads reach high-intent patients in your local area.

    • Keyword Optimization – We research and bid on the most profitable optometry-related keywords to maximize ROI.

    • Compelling Ad Copy & Creative – Professionally written ads designed to attract clicks and convert website visitors into booked appointments.

    • Landing Page Optimization – We optimize your website and ad landing pages to turn more visitors into patients.

    • Performance Tracking & AI-Driven Adjustments – We monitor results in real-time and use machine learning insights to optimize ad spend for the best possible ROI.

ABOUT OPTOFY

You take care of their eyes. We’ll take care of your marketing.

At Optofy, we help optometry private practices thrive—not just survive with AI-powered digital marketing solutions. Our expert team specializes in SEO, Google Ads, and Meta Ads, ensuring your practice ranks higher in search results, attracts the right patients, and becomes the go-to eye care provider in your community.

With a data-driven, full-funnel approach, we optimize your online presence, drive engagement, and convert website visitors into loyal, high-value patients who need your expertise. If you’re ready to grow strategically, we’re ready to make it happen.

Our team has over 23 years of digital marketing experience and has helped thousands of small businesses grow their brands, build trust online, and attract the right clients for them. In addition, Optofy is the only digital marketing company specific to Optometry with an Optometrist as a partner.

Stop surviving. Start thriving.

Book your free marketing audit and see how Optofy can help your practice grow with purpose. Fill out some info and we will be in touch shortly. We can’t wait to hear from you!